Google has been looking for something to give its online payment system, Google Checkout, some legs, and this could definitely do it.
The Google Gadget is a very simple piece of code that allows you to put a basic store description just about anywhere.
The placing of the Gadget on your site works as a 3 step process.
It works in conjunction with Google Docs to create a spreadsheet to which you can add everything you need to sell your item, including pictures.
Many sellers' patience is wearing thin with the bombardment of new selling platforms and their never-ending changes, so I think they'll love the fact that the Gadget is ready to use right out of the box.
When you add to this the power of Google Base, the tool that sends store listings to the Google search, the possibilities are explosive, and you gotta love the fact that there are no listing, or final value fees.
The gadget is in Google "Labs" right now, so this means that there is no support for it. But stay tuned, I have a hunch this one is going to be a popular product and I can see Google developing it further.
If it does take off, it could be a twofer for Google by way of competition for PayPal and an alternative to eBay's fixed price format.
Source: examiner.com
Monday, August 03, 2009
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